Tag Archives: Sommer Leigh

Think Outside the Box: Embracing Social Platforms

Believe it or not, there actually are social media platforms other than Facebook and Instagram! Whatever social media platforms you spend your time on doesn’t necessarily reflect the same alignment as social platforms your customers spend their time on. Read on for a list of other social media platforms to check out, and what sort […]

Livestreaming: Part Three

In the final part of our livestreaming triology, we cover the housekeeping pieces: best practices, promoting, and all of your livestreaming options. Best Practices and Promotion For best practices we’ll keep it short and sweet: Prep your materials and setup before you go live. Include a promo code during your livestream to further entice viewers […]

Livestreaming: Part Two

To continue our series on livestreaming, this week we’ll cover how to structure your livestream as well as ideas on what to livestream about. How to Structure Livestreaming is much like organizing a dinner party; the atmosphere changes depending how many people show up! If one person shows up, the livestream will feel more like […]

Livestreaming: Part One

In this next series, we’ll cover everything you need to know about livestreaming. In Part One specifically, we’ll go over what livestreaming is and tips to increase engagement. What is Livestreaming? According to Wikipedia, livestreaming is media that is simultaneously recorded and broadcast in real time over the internet. Additionally, 80% of livestream viewers prefer […]